Top 3 tools for sending bulk messages to customers who have messaged your Fanpage

Explore top 3 tools for sending bulk messages to customers who have messaged your Fanpage.

Bùi Phương Thảo

2.4.2024

In sales marketing, one of the crucial activities for businesses is sending information about products, services, or promotional programs to customers, especially those who have previously messaged the business. This activity consumes a lot of time, is inefficient, and prone to errors due to manual operations. However, nowadays, there are many high-quality and efficient bulk messaging software tools that help businesses streamline this process, saving time and resources. In this article, SO9.VN will introduce the top 3 tools for sending bulk messages to customers who have messaged the Fanpage that you should not overlook.

I. What is a bulk messaging tool for Fanpage?

A bulk messaging tool for Fanpage is software or a service that helps you automatically send messages to multiple people at once on a Facebook Fanpage. The purpose of this is to convey messages from the business to customers, which could be for advertising products, services, or for customer care. This is considered an effective marketing tool, especially in an era where people use mobile devices and shop online daily.

*Sending bulk messages on Facebook Messenger.*

II. How to effectively send bulk messages?

To send bulk messages effectively on a Facebook Fanpage, the first thing you need to do is understand the platform's policies. Since March 4, 2020, Facebook has implemented a new policy - the 24-hour policy or the 24-hour rule - regarding Chatbots. This policy limits the time that businesses can send messages to customers via Messenger. According to this regulation, businesses can only send messages to customers within 24 hours of the customer interacting with the business's Fanpage. Violating this policy three times will result in the feature of sending messages to old customers being disabled.

With this new policy from Facebook, to achieve optimal effectiveness in sending bulk messages, there are two core factors you need to focus on: avoiding content spam and optimizing the timing of message delivery.

Avoid content spam: Try to personalize the message, provide real value to the recipient, keep the content concise, and limit excessive advertising. Instead of focusing on sales, build a sustainable relationship with customers.

For example, if you're in the business of diet foods, instead of sending a very short message just saying "Buy our product ABC now," you can provide information about the benefits of using diet products, share cooking recipes, or provide guidance on how to choose diet foods. This way, you not only provide value to the recipient but also increase the chance of the recipient interacting with your message.

Optimize the timing of message delivery: Sending too many messages continuously will mark your message content as spam. Therefore, to effectively care for customers and avoid violating Facebook's policies, balance the frequency of sending messages appropriately, sending only 1-2 messages per day to avoid causing annoyance to the recipient. To optimize the timing of message delivery, you can also use automated tools or bulk message management platforms. Below are the top 3 bulk messaging tools for customers via Fanpage in 2024 that you can refer to.

III. Top 3 bulk messaging tools for old customers in 2024

1. 9Rechat

9Rechat is a Facebook Message bulk messaging application by SO9. 9Rechat is the optimal choice to overcome the barrier of Facebook's 24-hour policy with prominent features such as:

Unlimited sending: With 9Rechat, you can send unlimited messages to Fanpages, even those with Message Tag restrictions, and there is no limit on the number of messages sent.
Unlimited content: Unlike some other solutions, 9Rechat does not limit the content of the messages sent. Your messages can contain advertisements, promotions, images, and web links, helping you optimize your marketing strategy.
Continuous updating of the message list: 9Rechat's system will automatically scan and update information about newly interacting customers into the message list. This helps avoid sending messages to invalid or inaccurate phone numbers, increasing the chance of accessing and interacting with customers effectively.
Add multiple message-sending accounts: With this feature, 9Rechat allows you to add multiple bulk message-sending accounts simultaneously, enhancing the effectiveness of the message-sending campaign.
Spin content: 9Rechat provides content spinning feature, allowing you to send messages safely and limit duplication, ensuring that messages reach the right customers without unnecessary spam or duplication.
Optimize message sending time: 9Rechat will help you allocate time and automatically send bulk messages appropriately to avoid being marked as spam.

Price: Free

2. Bombot

Bombot is a tool with diverse features that help businesses send bulk messages easily and effectively through Facebook Fanpage. Some prominent features of Bombot include:

Customer phone number filtering feature: Bombot allows users to filter and organize customer phone number lists flexibly and efficiently. This helps categorize customers easily and conduct more effective remarketing.
Diverse message content: Bombot allows users to send messages to customers with diverse content, not limited to text but also including images, videos, URL links, etc.
Importing customer files with multiple fields: With Bombot, you can import customer information from external sources into the system via Excel files, saving you time in customer management.
Flexible updating of new message lists: Bombot helps you scan and update new customers into the message list.
Limited duplicate message sending: Version 2.1 of Bombot allows labeling customers according to message-sending campaigns, helping businesses send messages safely, with the right message, and to the right audience.
Adding multiple accounts for bulk messaging: Similar to 9Rechat, Bombot allows businesses to add multiple accounts for bulk messaging simultaneously, increasing the effectiveness of message-sending campaigns to customers.

Price: 399,000 VND/month.

3. Fchat

Fchat is a chatbot and live chat software that effectively supports sales on Facebook Messenger and Zalo. Fchat offers many outstanding features to help businesses increase sales effectiveness and customer care. Here are some prominent features of Fchat:

Intelligent chatbot: Fchat allows businesses to automatically respond to comments, automatically inbox customers who have messaged or commented on the Fanpage, and even automatically sell products based on pre-set scenarios.
Sequence - automatic message sequences: The Sequence feature of Fchat allows the creation of automatic message sequences, helping to maintain interaction with customers every day.
Keyword - automatic keyword responses: This feature allows users to automatically respond to comments and messages based on keywords, enhancing customer interaction and experience.

Price: Free or 299,000 VND/month.

The FREE account will only be connected to 2 Fanpages, manage 1000 customers, and be limited in some features:

Unable to delete customers
Unable to export customer lists
Maximum of 5 campaign sends
Maximum of 20 Blocks, 20 Keywords
Maximum of 1 User Input, Webform, Lucky Spin.

Summary

Customer care and maximizing conversion rates are always the top priorities for businesses when deploying messaging campaigns. The article has provided the Top 3 bulk messaging tools for customers who have messaged the Fanpage.

9Rechat
Bombot
Fchat

We hope the information in this article will help you find the right solution for your business. Also, don't forget to visit the SO9.VN website to learn more about the latest business operation knowledge! Wish you success!