Hashtags have become a popular tool for exploring topics on social media, and TikTok is no exception. The power of hashtags on TikTok is undeniable; they can help you discover content relevant to your niche and also help others discover your content. With over a billion active users (and still growing), the question is how can you stand out among other users. The answer lies in TikTok hashtags, which can be a great way to help you do just that. In this article, let's explore the 80+ hottest hashtags of 2024 with SO9, helping your videos skyrocket to millions of views!

I. What are TikTok Hashtags?

TikTok hashtags are words or phrases written after the pound sign (#) to categorize video content on TikTok. When users click on a hashtag, they are taken to a page displaying all videos using that hashtag.
TikTok hashtags function similarly to other platforms like Instagram and Twitter. Adding a tag starting with # to a video helps users find content related to that tag.
For example: If you search for the hashtag #studywithme on TikTok, a series of videos related to studying, study vlogs will be suggested if that hashtag is added to the video deScription. Or if you search for the hashtag #LearnOnTikTok, you'll see videos with content such as advice, motivational speeches, inspiration, soft skills building experiences, personal finance...

As an entertainment platform, entertainment-related hashtags will have the most views on TikTok with 535 billion views. The second most popular content is dance, with 181 billion hashtag views. Following that are hashtags related to prank content, sports fitness, DIY, and beauty...

II. Benefits of Using Hashtags

Incorporating hashtags into your videos is extremely important on TikTok. Here are 6 benefits of using hashtags that you should know:

1. Increase Visibility

Adding hashtags to your video deScriptions can help your content reach more users, including those who don't follow you. When you use hashtags related to your video content, your posts will appear in the search results for that hashtag and may attract people interested in that topic.
Example: Adding the hashtag #DIYProject can help your video appear in the search results for users searching for this hashtag.
 

2. Boost Engagement

Better visibility can also lead to higher engagement rates. When more people view your TikTok content, they may want to engage with your content by liking, commenting, or sharing it with others.

See more: 7 Chiến lược hiệu quả để tăng tương tác trên Tiktok

3. Build Community

TikTok hashtags are a great way to build a community around your brand. You can encourage your audience to create videos using your brand's unique hashtag. This will help you build a strong community of people who enjoy sharing content related to your brand.
Example: Samsung has been trying to build a community of Samsung Galaxy users around the hashtag #withgalaxy. Users post videos using Samsung Galaxy products, talking about the product's support in life with the hashtag #withgalaxy. This hashtag has generated 44.8 million views, demonstrating the popularity of these videos.
 

4. Identify Competitors

Hashtags specific to each niche can also help you discover how other businesses are using this hashtag. This is a great way for you to identify competing businesses that you may not know about. You can conduct competitive analysis, check their profiles and content to assess the performance of your TikTok compared to theirs.

5. Explore More Creative Content Ideas

When you search for specific hashtags, TikTok will suggest the most effective content related to that hashtag. This is a great way for you to see what content is attracting the most views, thereby gaining inspiration to create content that resonates with your target audience.
See more: 20 ideas Tiktok content “cứu cánh” mỗi khi bí ý tưởng!

6. Follow Trends

TikTok trends emerge and saturate very quickly, leveraging the right trend at the right time can help enhance the visibility and engagement of your videos.
Discover current trends by clicking on the search icon in the top right corner of the TikTok homepage. You'll see trends as well as popular topics that TikTok thinks you'll like based on your activity.
 

III. 80+ Hottest TikTok Hashtags in 2024

Are you curious about the trending hashtags on TikTok? Here's a compilation of the top 80+ TikTok hashtags across various categories to inspire you.

25 Popular TikTok Hashtags:

1. #fyp (5.5 billion views)
2. #foryou (4 billion)
3. #duet (2.9 billion)
4. #viral (2.2 billion)
5. #tiktok (1.3 billion)
6. #comedy (906.8 million)
7. #trending (857.3 million)
8. #fy (506 million)
9. #foryoupage (405.4 million)
10. #Love (317.9 million)
11. #like (248.1 million)
12. #funny (236 million)
13. #video (182.5 million)
14. #follow (153.3 million)
15. #music (97.8 million)
16. #tik_tok (95.4 million)
17. #Meme (88.4 million)
18. #happy (68.4 million)
19. #cute (67 million)
20. #tiktokviral (57.4 million)
21. #new (48.1 million)
22. #funnyvideos (47.5 million)
23. #tiktoker (43.7 million)
24. #Aesthetic (33.7 million)
25. #LearnOnTikTok (32.3 million)

Top 10 TikTok Hashtags for B2B:

1. #LearnOnTikTok (32.3 million)
2. #SmallBusiness (24.7 million)
3. #business (8.5 million)
4. #SupportSmallBusiness (4.5 million)
5. #SmallBusinessOwner (3.7 million)
6. #SmallBusinessTikTok (1.6 million)
7. #SmallBiz (1.3 million)
8. #shoplocal (1.1 million)
9. #businesstips (662.9 thousand)
10. #SmallBusinessTips (183.1 thousand)

Top 10 Fashion and Beauty TikTok Hashtags:

1. #makeup (75.8 million)
2. #fashion (55 million)
3. #style (28.8 million)
4. #MakeupTutorial (17.3 million)
5. #MakeUpTips (11.2 million)
6. #FashionTikTok (10.2 million)
7. #mensfashion (1.5 million)
8. #MakeupChallenge (1.3 million)
9. #StreetStyle (1.1 million)
10. #FashionHacks (717.3 thousand)

Top 10 Fitness TikTok Hashtags:

1. #gym (53.9 million)
2. #Fitness (35.1 million)
3. #Workout (30.2 million)
4. #sports (21.8 million)
5. #fit (10.6 million)
6. #Sport (10.2 million)
7. #gymmotivation (9.9 million)
8. #health (7.1 million)
9. #FitnessMotivation (6.4 million)
10. #GymLife (5.8 million)

Top 10 Food, Drink, and Restaurant TikTok Hashtags:

1. #Food (38.4 million)
2. #FoodTikTok (8.4 million)
3. #yummy (7 million)
4. #FoodLover (4.7 million)
5. #TikTokFood (3.7 million)
6. #recipe (3.3 million)
7. #dinner (3.3 million)
8. #FoodFestOnTikTok (2.2 million)
9. #EasyRecipe (1.9 million)
10. #tasty (1.4 million)

Top 10 Technology and Software TikTok Hashtags:

1. #iphone (9.6 million)
2. #tech (2.3 million)
3. #android (1.7 million)
4. #technology (1.6 million)
5. #TechTok (1.4 million)
6. #StartUp (827.5 thousand)
7. #corporate (367.6 thousand)
8. #developer (292.1 thousand)
9. #software (242.1 thousand)
10. #softwareengineer (214.3 thousand)

Top 10 Travel TikTok Hashtags:

1. #Explore (94.6 million)
2. #Travel (42.2 million)
3. #tiktoktravel (16.1 million)
4. #TravelTikTok (7 million)
5. #Adventure (5.1 million)
6. #hotel (2.2 million)
7. #travelling (1.4 million)
8. #TravelTok (1.2 million)
9. #thingstodo (572.2 thousand)
10. #TravelTip (532.1 thousand)

Summary

With over 80 of the hottest TikTok hashtags in 2024 shared in this article, hopefully, you are equipped with the "weapons" to skyrocket your video views. Remember to combine the use of hashtags with creative content to optimize visibility and attract viewers. Don't forget to visit the SO9.VN website to learn more about the latest business operation knowledge! Wishing you success with your TikTok channel!